The LAMBLILY cookie policy India explains the cookies, web beacons, pixels, and similar tracking technologies used on lamblily.com — what they are, what categories LAMBLILY uses, what information each collects, the purposes for which tracking technologies are used, the third-party services that may place cookies on lamblily.com pages, and how users can manage, limit, or block cookies through their browser settings or the LAMBLILY cookie preference centre.
Cookies are small text files placed on your device when you visit a website. The LAMBLILY cookie policy India covers cookies and similar tracking technologies used on lamblily.com, including web beacons (small transparent image files that track user actions on web pages and in emails), pixels (code embedded in web pages or emails that tracks user interactions and transmits data to analytics or advertising platforms), local storage objects (data stored locally in your browser by JavaScript rather than by a traditional cookie file), and session identifiers (temporary tokens used to maintain user session state during a website visit). Cookies and similar tracking technologies serve various purposes on lamblily.com: some are strictly essential for the website to function correctly and cannot be disabled without affecting the user’s ability to use the website, while others collect optional data about user behaviour that helps LAMBLILY improve the website and understand how visitors interact with the content, products, and purchasing process. The LAMBLILY cookie policy India was last updated on 1 January 2026 to reflect changes to the tracking technologies in use on lamblily.com and to address the requirements of the Indian DPDP Act 2023 and the EU GDPR for users in those applicable jurisdictions where prior consent for non-essential cookies is required by applicable data protection law as a condition of placing those cookies on the user’s device when visiting lamblily.com.
When a user first visits lamblily.com from a jurisdiction where applicable data protection law requires consent before placing non-essential cookies — including users from the European Union, the European Economic Area, and the United Kingdom where the EU Cookie Directive and the GDPR require prior informed consent for non-essential cookies, and Indian residents where the DPDP Act 2023 may require consent for certain processing of personal data collected through cookies — a cookie consent banner or modal is displayed that allows the user to accept all cookies, reject non-essential cookies, or adjust their cookie preferences by category. The LAMBLILY cookie policy India consent mechanism records the user’s cookie preference and applies it to subsequent pages visited during the same session and to future visits from the same browser until the preference is updated or the preference cookie expires. Users who do not see a consent mechanism on first visit to lamblily.com are visiting from a jurisdiction where applicable law does not currently require prior consent for the types of cookies used on lamblily.com, but the LAMBLILY cookie policy India still applies to them and they can manage their cookie preferences at any time through their browser settings as described in the Managing Cookies section of this policy.
The LAMBLILY cookie policy India categorises the cookies and tracking technologies used on lamblily.com into four types. Essential cookies: strictly necessary for the operation of lamblily.com and cannot be disabled under the LAMBLILY cookie policy India without affecting the user’s ability to use the website and complete purchases. Analytics cookies: used to understand how visitors interact with lamblily.com, which pages are visited most frequently, where visitors come from, and how users navigate through the website to reach the product pages and checkout. Marketing cookies: used to deliver relevant content and advertisements to users who have previously visited lamblily.com, through retargeting advertising programmes on third-party platforms where the user has given consent for marketing cookies under the LAMBLILY cookie policy India consent mechanism. Preference cookies: used to remember user preferences on lamblily.com such as language selection, currency display, and whether the user has previously accepted the cookie consent banner under the LAMBLILY cookie policy India. Under the LAMBLILY cookie policy India, only essential cookies and preference cookies are placed on a user’s device without prior consent. Analytics cookies and marketing cookies are placed only after the user has given explicit consent through the cookie consent mechanism displayed on first visit to lamblily.com from a consent-required jurisdiction.
The LAMBLILY cookie policy India essential cookies are strictly necessary for lamblily.com to function as a working e-commerce website and cannot be disabled without rendering the website inoperable for purchasing and account management. Essential cookies under the LAMBLILY cookie policy India include: session management cookies that maintain the user’s session state during a website visit and allow the user to navigate between pages without losing their shopping cart contents or losing their logged-in account status; shopping cart cookies that store the contents of the user’s shopping cart so that products added to the cart persist across pages and between browser sessions until the cart is emptied or the purchase is completed; checkout cookies that store temporary data needed to complete the purchase process including the selected delivery address, payment method, and order summary during the checkout flow; login authentication cookies that verify the user’s identity when they log in to their LAMBLILY account and maintain the authenticated session for the duration of the browsing session; CSRF protection cookies that protect users from cross-site request forgery attacks on lamblily.com form submissions including the checkout and contact forms; and cookie consent preference cookies that store the user’s cookie preference decision under the LAMBLILY cookie policy India consent mechanism so that the consent banner is not redisplayed on every page visit after the user has made their preference selection. Essential cookies under the LAMBLILY cookie policy India are exempt from the consent requirement that applies to non-essential cookies in consent-required jurisdictions, as they are strictly necessary for the provision of the e-commerce service the user has requested by visiting lamblily.com with the intention of browsing products and potentially completing a purchase transaction.
The LAMBLILY cookie policy India analytics cookies are used by LAMBLILY to understand how visitors interact with lamblily.com, to measure the performance of marketing campaigns that drive traffic to the website, to identify which products and pages receive the most visitor engagement, and to understand the user journey from initial website visit through to purchase completion. LAMBLILY currently uses Google Analytics or an equivalent analytics tool to collect analytics data on lamblily.com, which places one or more analytics cookies on the user’s device when the user visits lamblily.com and has given consent for analytics cookies under the LAMBLILY cookie policy India consent mechanism. The analytics cookies under the LAMBLILY cookie policy India collect information including: pages visited and time spent on each page during the user’s session; links clicked and the sequence of pages visited during the session; approximate geographic location derived from IP address; device type, browser type, and operating system; referring website or search query that brought the user to lamblily.com; and whether the user completed a purchase transaction or added products to the cart without completing a purchase during the session. LAMBLILY uses this analytics data to improve the content, navigation, product photography, and checkout experience on lamblily.com in a way that makes it easier for Indian parents, B2B wholesale buyers, and international customers to find the products they are looking for and complete purchases through the LAMBLILY D2C and B2B digital channels operated from the Chennai facility.
Users can manage their cookie preferences under the LAMBLILY cookie policy India through two primary mechanisms. Through the LAMBLILY cookie preference centre: users who have previously accepted or set cookie preferences can update those preferences at any time by accessing the cookie preference centre through the link in the lamblily.com footer. The preference centre allows users to accept or decline each category of non-essential cookies — analytics and marketing — independently, without affecting the essential cookies that are necessary for the website to function. Through browser settings: all modern web browsers allow users to control the cookies placed on their device through the browser’s settings or preferences menu. Browser settings options under the LAMBLILY cookie policy India management guidance include: blocking all cookies, which will affect the user’s ability to use lamblily.com for purchasing and account management; blocking third-party cookies only, which will prevent analytics and marketing cookies placed by third-party providers but will not prevent essential and preference cookies placed by lamblily.com directly; deleting all existing cookies, which will clear any existing LAMBLILY cookies including the session and login cookies, requiring the user to log in again and potentially losing their shopping cart contents; and blocking cookies from specific domains, which allows users to selectively block cookies from specific third-party analytics or advertising providers identified in the LAMBLILY cookie policy India third-party tools section below. The LAMBLILY cookie policy India also notes that users can opt-out of Google Analytics data collection through the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout, which prevents the Google Analytics JavaScript from sharing information with Google Analytics about website visit activity. Learn more about cookies at allaboutcookies.org.
The LAMBLILY cookie policy India identifies the following categories of third-party tools that may place cookies or similar tracking technologies on lamblily.com pages. Payment gateway: the LAMBLILY payment gateway provider Razorpay may place session-related cookies on lamblily.com checkout pages that are necessary for the payment processing function to operate correctly. These cookies are essential under the LAMBLILY cookie policy India. Logistics tracking: the LAMBLILY logistics management system Shiprocket may place cookies related to the shipment tracking function accessed through the order tracking pages on lamblily.com. Analytics tools: the analytics tool provider places analytics cookies on lamblily.com pages when the user has consented to analytics cookies under the LAMBLILY cookie policy India consent mechanism. Social media sharing: if lamblily.com includes social media sharing buttons from platforms such as WhatsApp, Instagram, or Facebook, those platforms may place cookies on the user’s device when the buttons are rendered on the page, even if the user does not click the sharing button. LAMBLILY reviews the third-party tools in use on lamblily.com annually and updates the LAMBLILY cookie policy India to reflect any changes to the third-party providers or the cookies they place on lamblily.com pages.
The LAMBLILY cookie policy India applies to all pages of the lamblily.com website and to any other website or digital service operated by LAMBLILY under the lamblily.com domain or any subdomain. The LAMBLILY cookie policy India does not apply to third-party websites linked from lamblily.com — users should refer to the relevant third-party website’s own cookie and privacy policy for information about the cookies that third-party website uses. The LAMBLILY cookie policy India will be updated when new cookies or tracking technologies are added to lamblily.com, when existing cookies are removed or their purpose changes, when changes in applicable data protection law require updates to the consent management or disclosure framework, or when the technology stack underlying lamblily.com is updated in a way that affects the cookies placed on user devices. Material changes to the LAMBLILY cookie policy India will be communicated to users through a prominent notice on lamblily.com and, where the user has provided an email address in connection with a LAMBLILY account or purchase, through an email notification providing advance notice of the change before it takes effect. This LAMBLILY cookie policy India was last updated on 1 January 2026 and is effective from that date for all users of lamblily.com regardless of their location or the jurisdiction of the data protection law applicable to their personal data processed through the LAMBLILY cookie policy India tracking technologies and cookie management framework.
The LAMBLILY cookie policy India uses four categories of cookies and tracking technologies on lamblily.com: essential cookies (session management, shopping cart, checkout, login, CSRF protection, cookie consent preference — cannot be disabled without affecting website functionality); analytics cookies (Google Analytics or equivalent — placed only with consent from consent-required jurisdictions); marketing cookies (retargeting advertising — placed only with consent); and preference cookies (language, currency, user preferences — placed to improve the lamblily.com user experience for all visitors to the website regardless of location or jurisdiction.
Yes. Under the LAMBLILY cookie policy India, users can opt out of non-essential cookies through the LAMBLILY cookie preference centre accessible via the link in the lamblily.com footer, through their browser settings which allow blocking of all cookies or specific cookie categories, or through the Google Analytics opt-out browser add-on for Google Analytics cookies specifically. Essential cookies under the LAMBLILY cookie policy India cannot be disabled without affecting the user’s ability to use lamblily.com for purchasing and account management, as they are strictly necessary for the website to function correctly for all users regardless of their cookie preference settings.
The LAMBLILY cookie policy India analytics cookies collect data about how you interact with lamblily.com — pages visited, time spent on each page, links clicked, and the path through the website to a purchase or enquiry. This data is used by LAMBLILY to improve the website and is not used to build a profile about you for third-party advertising purposes. Marketing cookies under the LAMBLILY cookie policy India may be used for retargeting advertising on third-party platforms where users have consented, but LAMBLILY does not sell personal information to third-party advertisers as described in the LAMBLILY privacy policy at lamblily.com/legal/privacy-policy/.
Under the LAMBLILY cookie policy India, cookie retention periods vary by type. Essential session cookies are deleted when the browser session ends. Login authentication cookies persist for 30 days or until the user logs out. Cookie consent preference cookies persist for 12 months from the date of consent so that users are not asked to make their cookie preference again within the same 12-month period. Analytics cookies under the LAMBLILY cookie policy India typically persist for 26 months as specified by the analytics tool provider. Marketing cookies may persist for up to 90 days depending on the specific retargeting programme in use on lamblily.com at any given time.
Yes. The LAMBLILY cookie policy India implements a consent management mechanism for users from the EU, EEA, and UK where the EU Cookie Directive and GDPR require prior informed consent for non-essential cookies. Only essential and preference cookies are placed without consent. Analytics and marketing cookies are placed only after the user has given explicit consent through the cookie consent mechanism displayed on first visit to lamblily.com from a consent-required jurisdiction. Users can update their cookie preferences at any time through the LAMBLILY cookie preference centre as required by the LAMBLILY cookie policy India GDPR compliance framework applicable to all EU, EEA, and UK users of the lamblily.com website.
LAMBLILY cookie policy India — responsible entity: Leo Daniel Raja and Juliet Preena, trading as LAMBLILY, Chennai, Tamil Nadu, India. Cookie preference management: lamblily.com footer link to cookie preference centre. Contact for cookie queries: lamblily.com/contact/ with “Cookie Policy Query” in the subject line. Effective: 1 August 2024. Last updated: 1 January 2026.
